Hi-Chew, my favorite. :)
"Hi-chew (ハイチュウ Haichū) is a chewy Japanese snack sold by Morinaga & Company. It comes in many flavors. The soft, chewy candy was first released in Japan in 1975. It was re-released in its current shape (a stick of several individually-wrapped candies) in February 1986. Hi-Chews come in a variety of regional and seasonal varieties, not uncommon among Japanese sweets."
So, it’s kind of selfish of me to call this *my* favorite since it’s widely popular, but it’s still uncommon on the American shores. Seek this stuff out in an asian market near you; my friend Rebecca just brought me lots from Taiwan! :)